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FLOAK Insights:
AdTech with measurable impact

We implement relevant tech solutions for you. Stay up to date with the latest topics, grow with us, and discover in our Insights how we turn specific challenges into measurable business impact. Click on a card to find out more.

Advanced Activation

Case

Optimizing Performance with Lead Value Prediction​

How Jungheinrich AG uses precise lead-value prediction and value-based bidding to optimize campaigns for real business outcomes and reduce lead ...

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Advanced Activation

Case

Insurance company

Boosting performance with Google Enhanced Conversions

Leading German insurer reduces CPA by 50% – thanks to Google Enhanced Conversions and first-party data, while staying GDPR-compliant.

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Advanced Activation

Case

Bosting data quality and closing tracking gaps with Google Tag Gateway (GTG)

Ready for the post-cookie era: Kulzer adopts a holistic data strategy for peak marketing performance with complete data privacy.

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Advanced Activation

Case

Renewable Energies

Closing tracking gaps with Google Tag Gateway (GTG)

Top data protection for customers: Learn how a photovoltaics manufacturer guarantees highest data standards and significantly enhances user interactions.

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Advanced Analytics & Measurement

Case

OPTIMIZED AUDIENCE TARGETING WITH GA4 PREDICTIVE AUDIENCES

How Vorwerk targeted high-intent Thermomix prospects using Google's Predictive Audiences, optimized campaign management, and significantly increased revenue by 66%.

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